SVG iconography family of icons used in an AE-animated motion graphics video displaying the capabilities and specs of the Massdrop AAA Brass Flashlight using comparative imagery.
GIVEAWAY / SALE EMAIL CAMPAIGN - "YANBO'S CLOSET"
Yanbo, our resident mechanical keyboard expert, “opened his storage closet,” so-to-speak, for our many users to buy from his sacred stock of hoarded mechanical keyboards! My job was to create a quirky email and site banner design using scaleable imagery to reflect the story behind the sale. Offset fill and muted colors were intentionally used for a “screenprinted”/digitally imperfect look!
ICONOGRAPHY / ASSORTED
Assorted smaller iconography families for use in email campaigns and factoids, e.g. weight, material, style, etc. (AI + Sketch)
massdrop branded packaging design templates - CAD file to vector illustration, layout, and text
massdrop x samsung
shrinkwrap seamless pattern design + 3D mockup
ENTHUSIAST ESSENTIALS CAMPAIGN LAYOUT
Working in conjunction with in-house photography, I drafted Massdrop’s Enthusiast Essentials campaign from scratch to reflect our variety of categories in a unified/structured way. Using knolling layouts, photoshop color and depth manipulation, I was able to piece together assorted colors and imagery to suit the needs of our campaign. (PS + Sketch)
Email / Social Media / Ad campaign using minimalist font and photography (in-house)
SOCIAL MEDIA ADVERTISING
Playful social media ads / print ads targeted toward specific viewership.